The coffee shop revolution

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Young Blood Coffee Co., Downtown Fargo

If you are someone in need a caffeine fix to get you going in the morning, you likely have a favorite coffee shop. Starbucks continues to be a choice for convenience; however, a new breed of coffee establishment is popping up around the country.  Ambiance, modernity and artistic details envelope these spots that don’t just market coffee but a feeling, a lifestyle.  In an all too complicated world, coffee houses are pairing things down and adhering to simplified business plans.  Rather than offering extensive variety, they are favoring minimalistic marketing and decor, abbreviated menus, and environmentally concious business practices.

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